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ELF Cosmetics is a popular beauty brand that offers a wide range of affordable, cruelty-free, and vegan-friendly makeup and skincare products. Founded in 2004 by Joseph Shamah and Scott Vincent Borba
- Cruelty-Free: ELF Cosmetics is a cruelty-free brand, meaning it doesn't test on animals.
- Vegan-Friendly: Many ELF Cosmetics products are vegan-friendly.
- Wide Range of Products: ELF Cosmetics offers a vast range of products, including foundation, eyeshadow, mascara, lipstick, skincare, and more.
Best-Selling Products in Pakistan
- Acne Fighting Foundation: A best-selling foundation that helps to control acne and reduce the appearance of pores.
16 Hour Camo Concealer
- Long-lasting coverage: This concealer provides medium to high coverage that lasts up to 16 hours.
- Creamy formula: It has a smooth, creamy texture that blends easily into the skin.
Halo Glow Filter
- Glowing complexion: This product gives your skin a radiant, lit-from-within glow.
- Hydrating formula: Infused with hyaluronic acid and green tea extract to keep your skin hydrated and healthy-looking.
Poreless Putty Primer
- Smooths and refines pores: This primer helps to minimize the appearance of pores, giving your skin a smooth and even surface.
- Long-lasting wear: Keeps your makeup in place all day, reducing the need for touch-ups.